Project Overview
REVA Consultancy, a forward-thinking land and water management company, sought to redefine its visual identity through a logo redesign. The existing logo no longer captured the essence of their innovative solutions and commitment to sustainable practices.
Our mission was to create a distinctive and versatile logo that reflected REVA's values and stood out in the competitive industry landscape.
Exploring Concepts
Armed with the identified keywords, we embarked on a creative journey of exploring diverse concepts. From abstract representations of water flow to geometric interpretations of landscapes, our explorations aimed to capture the essence of REVA's mission and values.
Logo Finalization
Upon presenting the refined concepts to the client, a specific logo stood out and resonated strongly with REVA Consultancy's vision. The chosen logo became the cornerstone of the brand's visual identity, and to enhance its versatility, we implemented a strategic color scheme approach. The same logo design was adapted for different branches, each distinguished by a unique color scheme. This approach maintained brand consistency while allowing individual branches to have a localized identity.
Color Palette
A thoughtfully curated color palette was chosen to evoke a sense of nature, reliability, and innovation. Earthy greens and blues, coupled with contemporary neutrals, were selected to represent REVA's commitment to both environmental sustainability and cutting-edge solutions.
